ABCG logo
It is All In Our Heads: Protecting Biodiversity with Behavior-Centered Design by Kevin Green

November 28, 2017

Ever notice that almost all environment and sustainability challenges – from climate change to overfishing to biodiversity loss – share one thing in common? In order to solve them, people have to start behaving differently. But people are complicated social and emotional animals, and in our quest to solve big, hairy environmental challenges, we often oversimplify the most important part: people. This is true of biodiversity loss as much as any other challenge in the Anthropocene. In spite of all the compelling reasons to protect biodiversity for own well-being, we are still facing the “sixth extinction.” In this discussion, Kevin Green of Rare talked about why the same strange features of our uniquely human psychology that have gotten us into this mess are the key to getting us out.

Speaker Bio
As the Senior Director of Rare’s Center for Behavior & the Environment, Kevin works closely with Rare’s leadership, staff and partners to integrate state-of-the-art science about human motivation and decision-making into the execution of conservation programs worldwide.

Click here for more on the event and to listen to the webinar recording